Commercial system01

KOL, KOC & affiliate marketing

Turn creator attention into a traceable path to product, place or marketplace cart.

KOL & KOC management
TikTok, Shopee, Lazada & YouTube affiliate
Brand ambassadors
Brand Day, Payday & mega sales
Location activation

Best for

Product launches, affiliate growth, KOC programmes and location-led demand.

What you get

Campaign and offer architecture
Creator sourcing, vetting and briefing
Platform-native content and commerce links
Distribution, monitoring and optimisation

How it runs

One campaign owner connects creative, creators, merchant links and reporting. The executing H-Commerce or network entity is named in the agreed scope.

Success measures

Qualified content output
Attributed orders and GMV
Cost per acquisition
Creator-level efficiency

All four platforms

HDA OneSoftware · endorsement automationRun KOL and KOC endorsement as a pipeline instead of a spreadsheet and a group chat.

See the work

All campaigns

Affiliate + TikTok AdsKPI met

Huawei FreeBuds SE 4 ANC

8,767,892organic views · KPI was 8M

Consumer electronicsOctober–December 2025

See the work

TikTok affiliateKPI met

POIPOI + BUMIL

4.17M+combined views

Food & beverageOctober 2025

See the work

KOL campaign · TikTok video

POP SPAGETI

4,305,699views from 22 creators

Food & beverageMarch 2026 · Ramadan

See the work

KOL campaign · Reels + Story

SMARTFREN

2,190,288views · ER 3.64%

TelcoMarch 2026 · Ramadan

See the work

KOL campaign · TikTok + owning

BIMOLI Coorma

1,014,702views · ER 5.40%

Food & beverageMarch 2026 · Ramadan

See the work

TikTok affiliateKPI met

SOHO · Noroid + Astaderm Gel

602,137views · 134% of the 450,000 KPI

Healthcare & beautyApril–May 2026

See the work

For brands & sellersThe path from a creator's video to a marketplace cart, with the link and the attribution decided at brief stage rather than reconstructed afterwards.For sellersAffiliate supply feeding the same catalogue the live sessions sell, so one campaign is not competing with the other for the same stock.For creatorsBrand briefs, affiliate offers and location activations matched to what your audience already responds to.

Capability systems

Your next growth engine starts with one brief.

The product, the market, the measure. A wrong fit is a faster answer than a proposal.

Start a brief